General queries

What clients ask

How long do your sprints take?

We’ll divide everything up into phases so you can get an MVP in days, not weeks. That’s because we’ve refined our approach into a package of affordable web design and custom software solutions for SMEs that is truly streamlined.

How much does it cost?

We’ll work with you to create a scope that’s in budget, whatever that is for you. We’ll help you define the features you’ll have at launch and what’s on the roadmap.

What sets our web design for small business apart?

We’re all about innovation and applying the scientific process of Test & Learn to create UX-forward designs that are truly futureproof.

Can I hire you to help my own team complete a project?

Absolutely. We’re happy to work alone or as part of your in-house team. We can lead the team, as experts in affordable web design and custom software solutions for SMEs, or we can work seamlessly within your own development environment, providing an extra pair of hands.

Industry specific queries

Why does niche experience matter?

Why is experience in our specific industry important?

Definitely! We’ll be able to more quickly grasp your needs and advise on market standing, helping you make strategic decisions about where to take your innovative web design & app development.

Can you show examples of similar projects?

Sure, have a look at this page for more case studies, tagged by industry.

Will we move to prototyping faster?

Yes! Our experience with your sector means faster onboarding and better goal-setting for your innovative web design & app development project from the outset.

Will it influence your design or technical decisions?

Absolutely. We have real-world knowledge of what tech works in your industry, and we’ll use it to help you accelerate your sprints by sorting through the noise.

User Experience engineering

How can we help?

Is the UX audit actually free?

Absolutely, you’ll receive a full audit with actionable insights without any obligation to buy from our user experience agency.

Is there a difference between UI and UX?

Of course! UI is how your web app or website looks, while UX is how the customer experiences it.

How long does it take?

On average, most UX/UI projects take 12 weeks from planning to launch, but we can support tighter timelines.

Can your user experience agency just make a design system?

Definitely, we’re happy to create developer-friendly design files with style guides and full documentation for you to build in-house.

AI development

Answering your artificial intelligence development questions

What previous AI projects have you worked on?

We’ve launched NLP chatbots, predictive analytics engines, agentic LLMs and smart workflows for multiple clients.

How do you ensure data privacy in regulated industries?

We use end-to-end encryption, anonymisation and GDPR/DPA best practice.

Do you support cloud-based systems?

Yes, we offer scalable solutions for AWS, Azure, GCP and more.

Do you offer ongoing monitoring and updates?

We’re happy to support with continuous monitoring and alerts to make sure your LLMs and AI tools perform their best.

What is your timeline?

We can take you from discovery to deployment in around 12 weeks.

Bespoke websites & web applications

Your bespoke web development questions

Why not use a white-label product or template?

If you have to, there’s nothing wrong with it. But our affordable custom web design services better allow you to showcase your unique value proposition, branding and audience niche.

How involved will my team be?

We’re happy to work totally independently or as an extension of your own internal team.

What do you mean when you say you make high-performing responsive designs?

Our builds are designed for mobile-friendliness, fast page speeds and SEO best practice.

Do you offer post-launch support?

Exline Labs is happy to support you with ongoing updates, bug fixes and backups as needed. Let’s discuss your needs.

How long does it take?

Our agile process means we’re usually able to go from discovery to deployment in about 12 weeks.

Mobile development

Common questions about our apps

Is your mobile software development company actually experienced?

Extremely so. Have a look at our case studies for iOS, Android and cross-platform apps we’ve built, the industries we’ve served and our many happy clients

How do you like to manage projects?

We follow a rapid and agile approach, taking you from information gathering to design, development, testing, deployment and ongoing maintenance within about 12 weeks. We can also work totally independently or as part of your existing team.

How much will an app cost?

We know you’re concerned with budget and deadlines. After our discovery phase, we’ll be able to give you a rough costed estimate fairly early on, based on the features you need and the complexity of your build. Then, you can work in tandem with our mobile software development company’s account managers to trim off what you don’t need in Phase 1 or expand your requirements even further to suit your budget.

Can you offer post-launch support and maintenance?

We’d never leave you high and dry. After the app goes live, we’ll have a plan in place for pushing updates, handling bug fixes and adding new features.

MVP development

Answering your MVP software development questions

Why build an MVP?

Investors often want one because it proves there’s a market for your product, and it works.

How do I know what the ‘minimum’ that will work is?

We’ll help you scope against the core problem your tech needs to solve, and then we’ll help you use MoSCoW to whittle it down to the base requirements.

Why is a phased build better?

When you continuously improve and refine your product based on user input, you’re saving money versus a huge all-inclusive build, and you can prioritise based on what your customers want (and will use).

What do investors want to see?

In our experience, they want a clear problem-solution fit, evidence of market demand and measurable results like sales, engagement, good retention rates and positive feedback.

Does it take a long time to do MVP software development?

Not at all. We can get you from discovery to deployment in about 12 weeks because we’ve refined our process.

Extended teams

All your development outsourcing questions answered

How do I choose the right outsourced application development partner?

Have a look at our outsourced application development portfolio, testimonials and technical expertise. Make sure anyone else you’re considering can offer complete UK time zone coverage and provide you with a single point of contact for any snags, like we do

What pricing model do you use?

We believe in flexible pricing so you’re able to be agile and responsive as the project evolves.

How is communication and project management handled?

We’ll work where you’re comfortable on platforms like Slack, Jira, etc., ensuring frequent updates, tracking against milestones and keeping all stakeholders in the loop.

What development process and methodology do you follow?

We’re an agile outsourced application development agency. You will find working with us is flexible, iterative and collaborative.

How do you ensure quality?

Testing, testing, testing! Our robust QA practices and deployment processes help you avoid costly bugs and rework. Plus, we’re able to support you long after the project goes live with further updates and improvements as needed.

Who owns the final product?

Our team will ensure NDAs, contracts and code ownership clauses are always clear so you know how and when you fully control your product and data.

Your message has been sent successfully. We will get back to you shortly.

Your message has been sent successfully. We will get back to you shortly.