The UX consultancy that will finally get those conversions
We provide UX engineering for SMEs and startups in the UK and elsewhere. Our clients trust us because we always keep them in the loop - until they get results!
Reduce friction, improve your workflow, and convert your audience into buyers.
We provide UX engineering for SMEs and startups in the UK and elsewhere. Our clients trust us because we always keep them in the loop - until they get results!
Reduce friction, improve your workflow, and convert your audience into buyers.
Let's have a chat to see if we're a fit.
How we differ from other agencies
Our UX engineering approach
We take a user-behaviour-first approach. Yes, our designs look good, but they’re all backed by evidence. We use analytics and technical feasibility to develop a user experience that will get you the clicks and the efficiency.
Your run-of-the-mill UX design agency focuses on visual aesthetics. We focus on bridging the gap between the ideal user experience you have in mind and the problems that come in between.
That includes simplifying complex dashboards and workflows, easing navigation and usage, and making sure no one pulls their hair trying to use your interface!
Our UX services
Projects we specialise in
New product UX design
We’ll make the concept you have in mind into a real product that’s easy and addictive to use.
Exline Labs’ hands-on approach will research, organise, and develop a prototype that will match your user expectations. We’ll be there to help with fine tuning and optimising after the release as well.
UX audits & redesigns
Not sure why there are so many drop-offs and no one’s buying? Our UX audits can uncover what’s not working.\nOur redesign can fix what’s broken. Our comprehensive audits include review of analytics, design architecture, and interviews with users. We redesign with user satisfaction and business outcomes both in mind.
MVPs for startups
Want to test the waters and get intel? Our lightweight MVPs are made prioritising your core value proposition. Build fast with us so you can learn and measure fast.
Let’s develop your value proposition based on research and insights. Then let’s create a core product based on the MoSCoW (Must-have, Should-have, Could-have, and Won't-have) to get market feedback and present to investors.
Dashboard & complex-system UX
Is there a dashboard no one wants to use? We can replace that with a simple, easy-to-use one.
We incorporate user feedback and data to redesign dashboards and systems people love. Let's make the experience smooth and user-focused. Get rid of the complaints and see your usage numbers spike.
Mobile app UX
Let's make your app seamless and impossible to put down.
Our mobile app UX design makes everything simple, fast, and clear. Your users will love the clear navigation, clutter-free interface, and consistency. You will love the number of downloads and the revenue.
Industries
Niches we serve
We focus on serving British and European clients in the following industries.
Ready to take the next step?
Let’s have a no-pressure chat to see how we can work together. What time works best for you?
Or email hello@exlinelabs.com
Case studies
UX engineering projects our clients loved
User experience engineering
Logistics
Redesigning a logistics website to drive inbound sales
User experience engineering
ECommerce
Building a mobile e-commerce app for a custom printing business
User experience engineering
Travel & Mobility Tech
Designing the UX for a peer-to-peer car rental marketplace MVP
User experience engineering
Digital archive platform
Building an MVP of a memory-sharing platform for Miigen
Testimonials
What people say about us
Our UX design clients love the reliability and results we bring them. Check out what some of them have to say.
Read on.
How we do it
Our UX engineering process
Here’s how we work, in four detailed steps.
Deliverables
The UX deliverables you'll get
Here are the tangible outputs our UX consultancy will share with you.
We use stakeholder interviews, analytics & heatmap reviews, and user journey mapping to deliver the report.
This is to make sure to gain quick feedback and test the design quickly
already have an inhouse team...
or such?
Work with our dedicated
designers
Exline Labs has a team of UX designers who will work as an extension of your team.
They will be working exclusively on your project during their work hours, during the timeframe of our contract. It could be a one-off project, or, like a lot of our clients, they could work on your projects full-time or part-time.
If you need to get going fast and have a lot of ongoing projects, our approach is ideal. Unlike agency team members who switch between projects, dedicated UX designers lead to better work quality, long-lasting collaboration, and frictionless relationships.
We never outsource or subcontract your work to third-party freelancers or agencies.
Cross-team Knowledge Sharing
If you want to improve your internal UX/UI knowledge, our designers can share best practices along the way as we work together.
Perfect Communication and Timelines
Focusing on one thing leads to lightning-quick communication and work delivered on time. We pride ourselves on great communication and never missing a deadline - ask our clients.
Fast Kickoffs
Dedicated teams can start and finish projects faster, with fewer revisions and bottlenecks. The team only gets more efficient and effective in long-term collaborations.
On the Ball, All the Time
Working only on your project allows our designers to take responsibility for the work and incorporate feedback quickly. It also helps them to understand your business model and company much faster.
Cross-team Knowledge Sharing
If you want to improve your internal UX/UI knowledge, our designers can share best practices along the way as we work together.
Perfect Communication and Timelines
Focusing on one thing leads to lightning-quick communication and work delivered on time. We pride ourselves on great communication and never missing a deadline - ask our clients.
Fast Kickoffs
Dedicated teams can start and finish projects faster, with fewer revisions and bottlenecks. The team only gets more efficient and effective in long-term collaborations.
On the Ball, All the Time
Working only on your project allows our designers to take responsibility for the work and incorporate feedback quickly. It also helps them to understand your business model and company much faster.
Fast Kickoffs
Dedicated teams can start and finish projects faster, with fewer revisions and bottlenecks. The team only gets more efficient and effective in long-term collaborations.
On the Ball, All the Time
Working only on your project allows our designers to take responsibility for the work and incorporate feedback quickly. It also helps them to understand your business model and company much faster.
Cross-team Knowledge Sharing
If you want to improve your internal UX/UI knowledge, our designers can share best practices along the way as we work together.
Perfect Communication and Timelines
Focusing on one thing leads to lightning-quick communication and work delivered on time. We pride ourselves on great communication and never missing a deadline - ask our clients.
FAQs
How can we help?
What is a UX audit and what does it include?
A UX audit evaluates your website or app's usability, clarity, and design effectiveness. We assess user journeys, accessibility, conversion paths, and make actionable recommendations.
How does UX design increase conversions?
Good UX design removes friction from the user journey, clarifies actions, and guides visitors toward key goals like signups or purchases — improving conversion rates significantly.
What's the difference between UX and UI design?
UX focuses on the overall user journey and experience, while UI is the visual layout and interaction. We combine both to create seamless and visually compelling digital products.
Do you build scalable design systems for startups?
Yes, our design system development services are ideal for startups preparing to scale. We create reusable components and documentation to support fast, consistent growth.
Can you design for both mobile and desktop platforms?
Absolutely. Our mobile UI design approach ensures your product is responsive, intuitive, and optimized for small screens as well as large displays.
Does this sound good?
Let's talk more if we've convinced you. Pick a date and a time that works for you and we'll have a no-pressure chat.
Or email hello@exlinelabs.com and we’ll reply within 24 hours.
