UX redesign for a real-time employee feedback platform

Thymometrics Limited is a UK-based company behind Thymo™, an established employee feedback and engagement platform used by organisations to capture real-time insights into employee mood, engagement, and well-being.

Unlike traditional annual or quarterly surveys, Thymo™ enables continuous feedback through interactive surveys and analytics. The platform was already well-regarded in the HR tech space and actively used by organisations, but as the product evolved, the user experience began to lag behind its capabilities.

Exline Labs was engaged to redesign the user experience of the platform, with the goal of improving clarity, usability, and consistency while preparing the product for continued growth.

The challenge was not functionality. It was usability at scale.

As the platform matured, several UX issues began to affect day-to-day usage:

• Complex dashboards made it harder for users to focus on actionable insights

• Inconsistent visual patterns reduced familiarity and user confidence

• Navigation flows were unclear, slowing down common tasks

• Accessibility gaps limited equal engagement across user groups

• Important data was often buried under less relevant information

These issues created friction for users and risked reducing long-term engagement with the platform.

Before redesigning any screens, we focused on understanding how the platform was actually being used.

We carried out a detailed review of the existing product, followed by competitor analysis across both direct and indirect HR tech platforms. This helped identify common expectations around dashboard clarity, navigation patterns, and data hierarchy.

Key UX decisions focused on:

• Simplifying dense dashboards using clear visual hierarchy

• Making navigation more predictable and task-oriented

• Reducing cognitive load in analytics and reporting views

• Improving accessibility and consistency across the platform

• Ensuring the design supports quick understanding and confident decision-making

The redesign prioritised clarity and ease of use over visual complexity.

The platform was restructured to better support how managers and HR teams interact with employee data.

Key areas addressed included:

• Core dashboards and analytics panels

• Survey creation and feedback tracking flows

• Reporting views for engagement, mood, and well-being

• Consistent interaction patterns across modules

Low-fidelity wireframes were used to map user journeys and validate structure before moving into high-fidelity design. This ensured that improvements were grounded in real usage patterns, not assumptions.

The redesigned user experience delivered measurable and qualitative improvements.

• Users reported clearer dashboards and easier navigation

• Confusion during common tasks was reduced

• Internal confidence in using the platform improved

• The redesigned interface supported more effective sales demos

• SaaS subscription uptake increased following the redesign

The platform now presents employee insights in a way that feels approachable, actionable, and aligned with how teams make decisions.